What’s a benefit of using Smart Bidding with broad match?

Here is the answer to the questions from the Google Ads Search Certification Exam.

What’s a benefit of using Smart Bidding with broad match?

  • Broad match with Smart Bidding helps make sure that you’re only competing in the right auctions, at the right bid, for the right user. It achieves this by picking up on contextual signals present at auction time
  • Broad match with Smart Bidding uses your landing pages to determine which auctions to compete in so you’re only competing in the right auctions, at the right bid, for the right user.
  • Broad match with Smart Bidding uses your budget to determine which auctions to compete in so you’re only competing in the right auctions, at the right bid, for the right user.
  • Broad match with Smart Bidding uses your ad group name to determine which auctions to compete in so you’re only competing in the right auctions, at the right bid, for the right user.

The above question is related to “Google Ads Search Certification“. You can find all the updated questions and answers related to to “Google Ads Search Certification” on the “Google Ads Search Certification Exam Answers” page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.