Which of these factors affect whether a Search ad shows in the results for a query and what position it assumes?

Here is the answer to the questions from the Google Ads Search Certification Exam.

Which of these factors affect whether a Search ad shows in the results for a query and what position it assumes?

  • Ad quality does this, and it’s based on ad and website relevance.
  • Asset impact does this, and it’s based on sitelinks and image assets.
  • Ad Rank does this, and it’s based on a variety of factors to show useful ads.
  • Bids does this and it’s determined by how much marketers will pay for a click.

The above question is related to “Google Ads Search Certification“. You can find all the updated questions and answers related to to “Google Ads Search Certification” on the “Google Ads Search Certification Exam Answers” page. If you find the update in question or answers, do comment on this page and let us know. We will update the answers as soon as possible.